Fill a Heart 4 Kids
Marketing Overview
Our team offers unique & exciting 360 marketing & PR solutions that cater to your brand.
Platforms we are proficient in
examples of work
Alias Creative proposes a six-month marketing and public relations partnership designed to increase awareness of Fill a Heart 4 Kids, strengthen its digital presence, and amplify the meaningful work the organization is doing for children and families.
Our recommended initial engagement combines social media management, search engine optimization, and public relations support. This foundational package is designed to maintain a consistent brand presence while creating opportunities for long-term audience, donor, volunteer, and community growth.
Social Media Marketing
Monthly Retainer: $1,500
Alias Creative will provide ongoing social media strategy and management focused on sharing the organization’s mission, programs, impact, events, partnerships, and community stories.
What to expect
• Scheduling of Content
• Hashtag Creation + Research
• Monthly Engagement Reports
• User Engagement
• Management of Inquires
• On-Brand Voice in All Posts
• High-Quality Images
• High-Quality Videos
• Engaging Captions
• Trend Management
• Stories and Highlight Creation
• Digital Asset Management
Current Packages
*Discounts are applied to multiple brands under the same ownership.
Full tiered social overview can be found here
Additional Content Costs
Photography - Starting @ $750 (per Half Day)*
Photography + Video Clips - STarting @ $1250 (per day)*
*Travel Non-Inclusive
We highly recommend using our content services to maintain quality & tone of voice while we manage your social image.
a la carte
promoted posts
Reach a wider audience
Recommended for events & special promotions
Push reservations
live streaming
Go live on your feed for events & special announcements
Professional lighting, sound & a steady cam are provided
Can be used for zoom meetings
event photo & video
On-site photo & video
Event style captures
Great for recaps & additional social media albums
Podcasting w/ Video
Capture & Record a podcast
Full length video podcast + short form clips for social
*A La Carte items are quoted on a custom basis*
Public Relations
Monthly Retainer: $3,500
Alias Creative will provide ongoing public relations support designed to amplify the organization’s impact, programs, events, partnerships, and community initiatives.
Whether you're building buzz, rewriting your narrative, or just trying to rise above the noise, we’re the quiet force behind the headlines.
PR offerings tailored for hospitality, lifestyle, and founder-led brands include:
● Media Relations and Editorial Pitching Outreach to national, regional, and local press across print, digital, and broadcast. Pitches are designed to align with editorial calendars, current trends, and brand relevance.
● Press Campaigns and Brand Launches Strategic visibility support for openings, rebrands, seasonal campaigns, and new offerings.
● Executive and Founder Thought Leadership Profile pitching, byline development, and positioning for key brand voices.
● Messaging and Narrative Development Press kits, brand stories, and messaging frameworks tailored for media and public consumption.
● Influencer Collaborations and Strategic Partnerships Curated partnerships with creators and aligned brands to drive awareness and engagement.
● Event PR and Press Previews Strategy and coverage support for hospitality launches, activations, and seasonal experiences.
● Reputation Management and Perception Strategy Proactive narrative control, brand sentiment monitoring, and ongoing media alignment.
● Media Training and Interview Prep Coaching for executives, GMs, and spokespeople to show up confidently across media formats.
● Awards and List Submissions Research and submission support for industry awards and editorial recognition opportunities
At Alias, we don’t just amplify. We architect the narrative, then let the right people find it at just the right time.
SEO Marketing Packages
Monthly Retainer: $2,000
Alias Creative will provide ongoing SEO services to maintain and improve Fill a Heart 4 Kids’ visibility across search engines and AI. Expanded SEO packages may be recommended for accelerated growth, including additional content development, competitive keyword targeting, website enhancements, and more aggressive search strategies.
Website Development
Investment: $8,000
Alias Creative will design and develop a modern, mission-driven website for Fill a Heart 4 Kids that combines strong storytelling, intuitive functionality, and clear calls to action.
The website will be designed to elevate the organization’s digital presence, communicate its impact, support fundraising efforts, attract volunteers and partners, and make it easier for visitors to engage with the mission.
deliverable
Fully functioning website delivered within 90 days
10 to 12 custom-designed pages
Mobile-friendly design
SEO-driven copywriting
Donation and volunteer integration
Email sign-up and contact forms
Social media integration
Basic SEO and analytics setup
Online shopping component
Secure checkout and payment integration
Product pages and basic inventory setup
Website
10-12 pages
Squarespace and domain registration is $300 annually
Photography and Video: $3000
The first scheduled social media content shoot will also capture content for the website
Website content production discounted by 50% if all services are retained.
Mission-driven photography and video
Team, volunteer, event, and program content
Merchandise and shop photography captured in studio
Website content



