Fill a Heart 4 Kids

Marketing Overview


Our team offers unique & exciting 360 marketing & PR solutions that cater to your brand.



Platforms we are proficient in


examples of work

Alias Creative proposes a six-month marketing and public relations partnership designed to increase awareness of Fill a Heart 4 Kids, strengthen its digital presence, and amplify the meaningful work the organization is doing for children and families.

Our recommended initial engagement combines social media management, search engine optimization, and public relations support. This foundational package is designed to maintain a consistent brand presence while creating opportunities for long-term audience, donor, volunteer, and community growth.

Social Media Marketing

Monthly Retainer: $1,500

Alias Creative will provide ongoing social media strategy and management focused on sharing the organization’s mission, programs, impact, events, partnerships, and community stories.


What to expect

• Scheduling of Content

• Hashtag Creation + Research

• Monthly Engagement Reports

• User Engagement

• Management of Inquires

• On-Brand Voice in All Posts

• High-Quality Images

• High-Quality Videos

• Engaging Captions

• Trend Management

• Stories and Highlight Creation

• Digital Asset Management

Current Packages


*Discounts are applied to multiple brands under the same ownership.

Full tiered social overview can be found here

Additional Content Costs

Photography - Starting @ $750 (per Half Day)*

Photography + Video Clips - STarting @ $1250 (per day)*

*Travel Non-Inclusive

We highly recommend using our content services to maintain quality & tone of voice while we manage your social image.


a la carte

promoted posts

  • Reach a wider audience

  • Recommended for events & special promotions

  • Push reservations

live streaming

  • Go live on your feed for events & special announcements

  • Professional lighting, sound & a steady cam are provided

  • Can be used for zoom meetings

event photo & video

  • On-site photo & video

  • Event style captures

  • Great for recaps & additional social media albums

Podcasting w/ Video

  • Capture & Record a podcast

  • Full length video podcast + short form clips for social

*A La Carte items are quoted on a custom basis*


Public Relations

Monthly Retainer: $3,500

Alias Creative will provide ongoing public relations support designed to amplify the organization’s impact, programs, events, partnerships, and community initiatives.

Whether you're building buzz, rewriting your narrative, or just trying to rise above the noise, we’re the quiet force behind the headlines.

PR offerings tailored for hospitality, lifestyle, and founder-led brands include:

Media Relations and Editorial Pitching Outreach to national, regional, and local press across print, digital, and broadcast. Pitches are designed to align with editorial calendars, current trends, and brand relevance.

Press Campaigns and Brand Launches Strategic visibility support for openings, rebrands, seasonal campaigns, and new offerings.

Executive and Founder Thought Leadership Profile pitching, byline development, and positioning for key brand voices.

Messaging and Narrative Development Press kits, brand stories, and messaging frameworks tailored for media and public consumption.

Influencer Collaborations and Strategic Partnerships Curated partnerships with creators and aligned brands to drive awareness and engagement.

Event PR and Press Previews Strategy and coverage support for hospitality launches, activations, and seasonal experiences.

Reputation Management and Perception Strategy Proactive narrative control, brand sentiment monitoring, and ongoing media alignment.

Media Training and Interview Prep Coaching for executives, GMs, and spokespeople to show up confidently across media formats.

Awards and List Submissions Research and submission support for industry awards and editorial recognition opportunities

At Alias, we don’t just amplify. We architect the narrative, then let the right people find it at just the right time.


SEO Marketing Packages

 

Monthly Retainer: $2,000

Alias Creative will provide ongoing SEO services to maintain and improve Fill a Heart 4 Kids’ visibility across search engines and AI. Expanded SEO packages may be recommended for accelerated growth, including additional content development, competitive keyword targeting, website enhancements, and more aggressive search strategies.


Website Development

Investment: $8,000

Alias Creative will design and develop a modern, mission-driven website for Fill a Heart 4 Kids that combines strong storytelling, intuitive functionality, and clear calls to action.

The website will be designed to elevate the organization’s digital presence, communicate its impact, support fundraising efforts, attract volunteers and partners, and make it easier for visitors to engage with the mission.

deliverable

  • Fully functioning website delivered within 90 days

  • 10 to 12 custom-designed pages

  • Mobile-friendly design

  • SEO-driven copywriting

  • Donation and volunteer integration

  • Email sign-up and contact forms

  • Social media integration

  • Basic SEO and analytics setup

  • Online shopping component

  • Secure checkout and payment integration

  • Product pages and basic inventory setup

Website

  • 10-12 pages

  • Squarespace and domain registration is $300 annually

  • Photography and Video: $3000

    • The first scheduled social media content shoot will also capture content for the website

    • Website content production discounted by 50% if all services are retained.

    • Mission-driven photography and video

    • Team, volunteer, event, and program content

    • Merchandise and shop photography captured in studio

    • Website content


Case Studies