- Site health audits + "cleanup" work
- 5 to 7 pages optimized/mo.
- monthly SEO reporting + planning
- quarterly blog + Google Business post

- No backlinks can be acquired at this level.
- Monthly reporting could include a Loom video explainer (if helpful).

*Month 1 will differ for all sites/engagements, based on what assets you have set up (and whether we need to setup Analytics, etc.)

- Everything in the Core/Basic Page, as well as:
- 1 blog every other month + Google Business post
- 8 to 10 pages optimized/mo.
- social media optimization (which could include setting up Google Business profile)
- Listings (~50 to 70 Directory-style listings)
- Listing setup would be done in a month that blog writing is not done.
- Listings are the only backlinks with this package because there's a monthly cost on our end to maintain these (& that cost pretty much eats up any budget for backlinks).

*Month 1 will differ for all sites/engagements, based on what assets you have set up (and whether we need to setup Analytics, etc.)

- Everything in the Grow/Mid-Range Page, as well as:
- 1 blog/mo. + Google Business post
- ~12 to 15 pages optimized/mo.
- Quarterly backlink acquisitions (could be earmarked for a PR piece)
- Site health cleanup would likely be completed month 1.
- "Blog" could include any type of content (i.e., service page, off-site piece, etc.),

*Month 1 will differ for all sites/engagements, based on what assets you have set up (and whether we need to setup Analytics, etc.)

- Everything in the Power Level, as well as:
- Monthly backlink acquisitions
This most agressive option would involve regularly backlink acquistion from diverse sources.
- Number of monthly backlinks depends on the type (+ vendor pricing); this would include anywhere from 1 to thousands of new backlinks/month.

*Month 1 will differ for all sites/engagements, based on what assets you have set up (and whether we need to setup Analytics, etc.)

1. Campaign Strategy & Planning

Developing a tailored strategy for each campaign, including segmentation, targeting, and timing to maximize engagement.
Coordinating with you to ensure alignment with business goals, promotions, or special events.
Ongoing evaluation of past campaign performance to refine strategies.

2. List Management & Segmentation

Maintaining and organizing your email lists, ensuring they are up-to-date and segmented appropriately for your target audience.
Regularly updating the list in your CRM or email platform to maintain optimal targeting for each campaign.
Creating segments based on demographics, purchasing behavior, and engagement history.

3. Copywriting & Design

Crafting engaging email copy that aligns with your brand's voice and ensures high engagement.
Designing each email to be visually compelling, with a strong call-to-action (CTA) and clear messaging.
A/B testing subject lines, CTAs, and layout options to optimize open rates and click-through rates.

4. Email Setup & Execution

Building and scheduling each email in your email platform.
Performing tests to ensure compatibility with mobile devices, proper deliverability, and functionality.
Monitoring campaigns in real time to ensure smooth execution.

5. Reporting & Analytics

Analyzing the performance of each campaign, including open rates, click-through rates, conversions, and ROI.
Generating detailed reports with insights and actionable recommendations to improve future campaigns.

6. Ongoing Communication & Revisions

Working closely with you to ensure campaigns align with your needs, making revisions based on feedback.
Regular communication to adjust strategy and optimize campaign performance over time.

Cost Variables:

There are several variables that may impact the final cost based on your specific needs. These include:

• Frequency of Campaigns: If you’d like to increase or decrease the number of emails sent per week (more than 5 emails per week would typically require additional resources).

• Custom Design or Development: If you need more complex email designs or coding beyond standard templates, it may add to the cost.

• Platform Integration & Management: If your CRM or email platform requires additional integration or a more tailored setup, this may result in added costs.

• List Size: Larger lists can require additional management and segmentation, which may increase the time needed.